4-H Brand

For over a century, the 4-H brand has reflected a nationwide commitment to hands-on learning, leadership, and positive youth development grounded in research and community impact. It represents a trusted program that empowers young people to build skills, confidence, and character.

Using the brand clearly, consistently, and accurately ensures that every communication strengthens the North Carolina 4-H identity and supports the mission we represent.

Explore our curated brand resources below to get started.

Brand Platform and Messaging

Foundational elements of the 4-H brand

The core principles, purpose, values, and messaging that shape how 4-H communicates its identity and impact.

About the Brand
Visual Identity Guide

Visual standards of the 4-H brand

Guidance for using the 4-H Emblem, logo lockups, colors, and fonts to ensure consistent and compliant design.

Design with 4-H
Writing and Reference Guide

Written standards of the 4-H brand

Correct use of the 4-H Name, terminology, and program titles to ensure clarity and accuracy in all written communications.

Write for 4-H
Downloads and Templates

Ready-to-use brand resources to create consistent 4-H materials

Downloadable files, logos, templates, icons, patterns, and design tools for producing aligned content.

Explore Resources

Contact