For over a century, the 4-H brand has reflected a nationwide commitment to hands-on learning, leadership, and positive youth development grounded in research and community impact. It represents a trusted program that empowers young people to build skills, confidence, and character.
Using the brand clearly, consistently, and accurately ensures that every communication strengthens the North Carolina 4-H identity and supports the mission we represent.
Explore our curated brand resources below to get started.
Foundational elements of the 4-H brand
The core principles, purpose, values, and messaging that shape how 4-H communicates its identity and impact.
Visual standards of the 4-H brand
Guidance for using the 4-H Emblem, logo lockups, colors, and fonts to ensure consistent and compliant design.
Written standards of the 4-H brand
Correct use of the 4-H Name, terminology, and program titles to ensure clarity and accuracy in all written communications.
Ready-to-use brand resources to create consistent 4-H materials
Downloadable files, logos, templates, icons, patterns, and design tools for producing aligned content.